WHY WE ARE DIFFERENT

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IMPARTIAL

We have known - and work closely with - the developers of all the leading qualitative data analysis software packages (CAQDAS) for decades. Yet we operate completely independently – with no commercial ties with any software-developer or vendor.

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This is crucial to us, as it means we provide impartial, objective advice and services that are right for you.

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TAILORED

We only facilitate high-quality analysis to enable appropriate use of software in your context. This means we take time to understand your methodological and practical needs and we tailor our services and advice accordingly.

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We do not provide generalised, off-the-peg, instruction manual type courses. We work hard with you designing and delivering our workshops so that participants leave with an exact sense of what they need to do (and how) for their analysis - rather than a more general sense of what the software can do and how they might use it. This is a fundamental principle for us and the basis on which we have built our reputation. 

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We do not promote any software or analytic strategy, but provide you with support and advice according to your needs.

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You are the expert in your project. Our breadth and depth of expertise means we can help facilitate and support your work.

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COMPREHENSIVE

We have decades of experience and expertise in all the leading CAQDAS softwares, including ATLAS.ti, Discovertext, Dedoose, f4analyse, MAXQDA, NVivo, QDA Miner, Quirkos, SPSS and Transana. 

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We have developed the Five-level QDA method for harnessing the power within qualitative data analysis software packages, independent of methodology, software package, or mode of learning. This is not a new method of data analysis, but a way of making clear what CAQDAS experts unconsciously already do.

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We use our expertise to facilitate your needs.

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Check out the reviews at the CAQDAS Networking Project or developer websites for an overview of features. 

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ACTIVE RESEARCHERS, NOT JUST TRAINERS

We believe it’s essential to be actively involved in research to be able to teach, consult and coach appropriately. We’re all active researchers, with different backgrounds and skills.

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We work on a range of projects and share our expertise to ensure you receive the best possible service.